This typeface highlights the international aspect of the film festival as well as honoring its Korean Heritage. Letterforms were created with the geometric and curved aspects of Korean Hangul.

Graphic explorations made on poster series were used to create social posts to generate interest in upcoming screenings.

Color is taken from the content of the films, highlighting expressive and moving moments.
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Responding to the current environment, tickets were also designed in a contactless format.
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The mark is expanded as a system in multiple ways. As image containers and also functioning to highlight or hold information. As a colon : it signifies or precedes lists as shown in the festival guide.
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The wayfinding system was created from the frame of the logomark. It functions as an important visual tool at this international event.
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These installations placed around the festival are aimed at generating interest in screenings as well as informing viewers of current scheduling.
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